Friday, June 8, 2018

Testing the hypothesis part 2

After speaking with five people who have the need, but are not receiving anything to fill the need I have a better understanding of my boundaries for the who, what, and why aspects of my opportunity. First, the "who" aspect keeps getting narrowed down more and more. Three out of the five people I spoke to said that this need only exists for high functioning ambitious   visually impaired or blind individuals. Reason being is because the vast majorbby of low functioning and non ambitious blind people usually do not travel independently, and they are usually okay with working under whelming jobs. Unfortunately, this does narrow my market a significant amount, but never the less there still is a nice size market remaining. For the "what" aspect I have presented that people need to be educated about visually impaired/ blind people, and their limitations and capabilities. Also, I would like to address the issue of blind unemployment. One interviewee mentioned that a lot of people believe that the need I am trying to address is already met. They went on to say, this is due to individuals (blind and sited) who are not willing to go above and beyond the expectations of many. As of right now, the services that exists are rehabilitation centers, and blind foundations that promote advocacy. Like I have said time and time again, my goal is to go where no blind organization or center has ever gone before. In regards to the "why" aspect, the need for the people inside the boundary is very similar to the people outside, but the major difference is the need is not easily satisfied for the people inside the boundary. One interviewee gave a pretty cool analogy, they said that its almost like a rich person deciding to go to McDonalds instead of a five star restaurant, because growing up McDonalds is all they new. Although the rich person has the resources to go wherever they want, they decide to settle for less, because it is what they are familiar with. Similarly, a lot of blind people have the capability of doing whatever they want, but most of them are settling for the only thing they know.
               

Who is in? High-functioning and ambitious visually-impaired/blind individuals.
Who is not? Low-functioning, non-ambitious visually-impaired/blind individuals.
What the need is? Advocacy for the employment of blind people.
What the need is not? Vocational rehabilitation of blind people
Why the need exists? Current non-profits are not accommodating high-functioning and ambitious individuals.
Alternative Explanations? Society’s perception of the capabilities of blind individuals.

1 comment:

  1. Dear Austin. I found this hypothesis test very Informative. I found it hard to imagine that anyone would be against your non-profit Idea, so I was surprised to hear that three out of the five people you spoke to said that this need only exists for high functioning ambitious visually impaired or blind individuals. I was thinking that most people would take the help if it presented itself, but I wasn’t thinking from a blind person’s perspective. It was interesting to hear your analogy. People stick with what they know, so it sounds like you’re going to need to have a very motivational marketing campaign to make this happen.

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